The concept of franchising is one of the greatest business ideas ever conceived. If you want to reap the benefits of populating an area with multiple franchise locations, here’s a statistic that should prove encouraging. One out of 10 U.S. Small Business Administration loans flow capital out to franchisers that know the benefits of growing a regional store base.
Here’s another amazing fact: Did you know there’s one simple way to add a super boost of octane to your franchise growth? Placing sign spinners in strategic locations in front of or nearby your business is a very simple idea, but it’s a powerful method of drawing attention to your franchise location.
Put sign spinning and franchising together and you’ll be flush with cash — so much so that you can invest that capital into helping franchisees fund store improvements. You’ll also be equipped with the cash necessary to bring new franchisees on board.
This is no pipe dream. It’s a proven strategy that brings customers in the door. And the costs of conducting a sign-spinning campaign is extremely affordable compared to other marketing strategies. Passersby cannot resist the antics of a real, live human being doing those amazing sign-spinning stunts.
It’s also a marketing method that is inherently personal. Onlookers connect with another human being, but don’t expect a mechanical sign spinner to have the same marketing power. Sign spinning is engaging at the person-to-person level.
And here’s one more reason to use sign spinners. An entire culture has arisen in which sign spinners (who often love their jobs, by the way) provide a lighthearted break in a commuter’s busy day. That alone makes sign spinning worth its weight in gold!