Make clients feel special with a consultation

9696540463_39ea6573fbIf you want to get the most out of your career as a nail tech, relationship-forming is key. That means getting to know your clients on a personal basis. A consultation is a great time to learn about the client’s health issues, lifestyle, availability and preferences.

So, what does a consultation look like? First, you should approach it as an exercise in listening. This is a time for you to establish yourself as a professional who not only hears but also understands. Be sure to refrain from talking about yourself too much, as to avoid detracting from the client’s experience. Remember, clients come to you to feel special, and you don’t want to take away from that.

3860329906_4d3be1b53cThe questions you ask matter. For example, you may ask if she’s coming in for a special occasion. Does she intend to return as part of continued maintenance? What is her preference as far as services? Does her job require her to use her hands a lot? Does she have any allergies?

In the intake, the client may share details about her home routine. Don’t miss this crucial step to establish yourself as the expert: This would be the appropriate time to recommend steps or products for at-home maintenance.

Remember, the consultation can be a pivotal moment in your relationship with the client. Use that time to sell your expertise and services. Make her believe you’re in a position to help her feel pampered and pretty. Once you’ve established your credibility as a nail tech, you’ve opened the door for a beautiful relationship.