Have you tried the traditional marketing strategies listed in those marketing how-to books and your efforts fell flat? Maybe it’s time to put a new spin on your marketing. You’ve seen those sign spinners on corners balancing those plastic corrugated signs, literally spinning them around on their fingertips. And you remembered them, too! That’s because the human eye is attracted to motion. We’re wired that way.
When you put a sign in the hands of a talented sign spinner, you’ll soon see just how much attention that sign will attract compared to 10 stationary yard signs. Put 10 sign spinners strategically placed on nearby street corners and you’ll discover the power of marketing combustion!
So what kind of sign design works best for sign spinning? Large, san serif type is the best choice. High-contrast colors will also draw attention.
If you’re serious about conducting a sign spinning location outside your business, make sure you have at least a dozen or more plastic corrugated signs printed at the same time. You’ll want replacements on hand.
Use color strategically to accent part of your sign’s message. Full-color printing is the way to go for your sign spinning campaign.
Consider printing a large photo on your signs that includes a funny image or a person’s face. The human eye is naturally drawn to those things.
Incorporate humor in your sign-spinning campaign. A funny slogan grabs a lot more attention than a boring “Come in for special deals.” Ramp up the excitement!
Take your business to the next level and get those marketing ideas spinning in your head. It’s time to be at the top of your game! There’s never a better moment than right now to get started on the road to success.