For members of Generation Y, a.k.a. “Millennials,” pizza is its own food group. But why do Millennials adore pizza so much? 
- It’s quick and easy. Millennials are known for their busy, multitasking schedules. ”A typical Millennial may go to a workout class at 6 a.m., go to work from 8 to 5, and then a community event afterward,” Fastcasual.com writes. Pizza, especially at Pie Five, is fast, allowing Millennials the chance to dine on a scrumptious meal before heading out the door to their next activity.
- Pizza is customizable. For members of the up-and-coming generation, no one size fits all. “Millennials are known for being active co-creators,” Fastcasual.com writes. “This means they want to interact with brands, but they also want to interact with their food.” With pizza, customers get to choose their own meat, veggies, crust and sauce.
- Pizza never gets old. “With unlimited possibilities, pizza can adapt to Millennials’ ever-changing palette desires,” writes Fastcasual.com.
- Good value. Millennials are a cash-strapped generation that has grown up in the midst of a recession. Pizza is inexpensive, and leftovers are still tasty the next day.
- Pizza is shareable with friends. “Pizza has always been a food that you buy to share with a crowd. So, whether you’re ordering delivery before the big game or going out to eat, pizza allows Millennials to mix, match and share.”
Pizza. What’s not to love? Each generation seems to love it more than the last.