Add a touch of beauty inspired by nature to your venue

Oil and Pallet knife abstract painting of red, pink and yellow flower blossoms.Floral motifs have been around since ancient times, and there’s a compelling reason for their enduring attraction: We love flowers. Take a look around you and you’ll see floral designs virtually everywhere you go (except for maybe those man-caves!)

Giclée print technology opens the door to merchants, churches and hoteliers to add the beauty inspired by nature that creates those stunning and inspiring backdrops. Whether it is a gorgeous print adorned with lilies that celebrates the advent of spring, or a year-end holiday decorative motif, a Giclée print creates a compelling focal point.

Consider placing a Giclée floral print near the entryway of your establishment. Doing so immediately sets the tone and sends the message: Slow down and enjoy the ambiance. Getting folks to stop and smell the proverbial roses increases the time a visitor spends in a given venue. (And guess what: Men like to receive flowers, too!)

Also consider adding fresh flowers to your decor. The floral industry is high-tech these days, as the shipping industry has developed shipping and tracking technology that ensures merchants receive fresh flowers.

Although it is tinged with some controversy, adding scent to a retail environment can add a pleasurable element to the ambiance. If you do choose to add the element of scent, tread carefully. A very light touch is best.