You’ve probably seen them: Those sign spinners performing their entertaining antics on your daily commute. But have you really appreciated the amount of effort and training that goes into sign spinning?
As with welders, food servers and painters, it turns out there’s a trade school for that!
Experienced sign-spinners teach those cool moves to those looking for a chance to ham it up. It’s a strategy that helps athletically-inclined marketers promote America’s most recognizable icons.
Actually there are sign-spinning schools across the U.S., because putting signage into motion captures the attention of passersby no matter the industry. A person doing antics on the street or sidewalk reliably draws stares: Lots of ‘em.
Schools across the U.S. teach sign spinners how to perform all those cool new spins that draw onlookers. To those who have never spun a sign, you may not realize what an athletic workout it gives the spinner. When you factor in the number of hours many sign spinners spend outdoors in the cold, those sign spinners enjoy an envious benefit: They can eat a lot of tasty, high-calorie food and not pack on the pounds.
Sign spinning has added a new definition to signage in motion. Have you tried it? If you’re thinking of creating a sign spinning campaign for your business, give some thought to the type of signage you will need.
Water resistant corrugated signage is ideal for sign spinning as it is light and will hold up under precipitation, such as snow or light rain. A die-cut sign can be a real eye-catcher because it’s not the run-of-the mill rectangular shape. For example, a holiday promotion could include a full-color sign in the shape of a Christmas tree.
If you decide to launch a sign spinning campaign, we can help with the signage so you can put a fresh spin on street-side marketing!