Consequently, businesses have to be extra careful in making sure their locations are presentable. Otherwise, an unflattering camera pic of a stained sink or a littered floor can turn into a web sensation on Facebook, Twitter or Instagram. Unfortunately, people don’t hold back. They are more than willing to share their experiences — whether good or bad — with friends, family, coworkers and so forth. Turns out, one of the popular pics on social media is the all-too-common grimy bathroom shot.
Ready for a frightening statistic? A survey by Harris Interactive for SCA Tissue North America found that 50 percent of people who were ‘grossed out’ by a restaurant bathroom shared the experience with their friends on social media. Yikes! The last thing a business needs is a photo of their dirty bathroom sink floating around on Facebook or Instagram. And even more concerning, 3 out of 10 people surveyed said they would NOT return to a business that had a dirty bathroom. That’s especially true for parents, who tend to be less forgiving about their youngsters using germy-looking facilities.
The best way to handle a potentially bad PR situation? Don’t let it happen at all! At JAN-PRO, we’ll make sure your facilities are looking nice with hospital-grade disinfectants that are environmentally safe and effective. We want to make sure you never see your name pop up on social media above an image of a dirty bathroom.