If eBay is one of your favorite haunts, you’re not alone. Tips for building an eBay business abound and for good reason: Who can resist something akin to the world’s largest garage sale? In fact, eBay has become a significant player in the shipping industry. If you’ve got your eye on eBay as an income producer, here’s a few tips:
- Think visually. That’s what your customers will be doing — eyeing the merchandise. So take the time to click some cool pics and embellish the descriptions a bit. Consumers today want to know what they’re getting before it arrives on their doorsteps.
- Ensure clean copy. This is so important when crafting your product descriptions. Develop a list of five essential questions you think your target customer will pose and include some of that information in the product description. While you don’t have a lot of room for verbose copy, do pick out three cool details you think the customer would appreciate knowing, such as shipping box dimensions, along with fun facts, i.e. “This jeweled cigar box belonged to….a famous person!” You get the picture.
- Work with reliable shippers. While every shipper has an occasional mishap beyond their control, i.e. late spring ice storms, do your best to ensure shipments go out in a timely manner. It’s also a nice touch to add a thank-you note or card atop the item.
Some eBay sellers go the extra mile to keep their customers happy. Shipping is like any other business. Those who go the extra mile with a smile get the repeat business!